This Is Branding has independently summarised and contextualised reporting from Design Week ↗.
“Our target is to create a timeless form as much as possible,” Mazda’s global chief of design explains. Delivering his words with a quiet but fierce conviction, he notes that he is entirely unmoved by corporate pressure to rush production. “No matter if the company asks us to make it shorter [the delivery timeline]… I […]What to read next: Andersen EV and RCA crown ‘Art of Speed’ design competition winner | Ten things we learned at the Automotive Innovation Forum…
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