Rebrands
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Rebrands1 min
It was once where Finland built most of its trains. Now it's a cultural destination with restaurants, theatre and galleries. To bring it all to life, the identity…
Identity
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Identity1 min
The nine-month Design Skills for Embedding Circularity pilot programme has come to a close, with participating designers presenting innovative concepts to address critical end-of-life material challenges. Funded by…
Rebrands
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Rebrands1 min
Founded in 1963 to challenge conventional higher education, the University of East Anglia established the UK’s first creative writing degree and developed a prominent reputation in climate science…
Rebrands
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Rebrands1 min
The Working Assembly used AI in its branding for Untold, but not in the way you might think. Last week, I wrote a critique of The Working Assembly's…
Packaging
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Packaging1 min
The limited-edition packaging updates the visual identity of the brand’s flagship Punjana product, aiming to honour its long-standing history with Northern Irish consumers while elevating its presence on…
Rebrands
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Rebrands1 min
With a population of around 55,000, its history draws another 8 million visitors to Canterbury and its surrounding district each year. The existing wayfinding had evolved incrementally, says…
Agencies
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Agencies1 min
Launching publicly on 26 August 2026, System 0 acts as an umbrella strategy bringing Arc’teryx’s product creation, repair services and circular programmes into one customer-facing platform. London- and…
Packaging
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Packaging1 min
Following a competitive pitch process in February 2026, global branding agency Dragon Rouge was appointed to develop the brand strategy, visual identity, name and brand architecture for Foodera…
Rebrands
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Rebrands1 min
A squiggly, wobbly rebrand pulls the chain on the previous identity.
Rebrands
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Rebrands1 min
The Working Assembly's new identity for Untold aims to avoid gen AI clichés, but still uses gen AI to create it. It can't have escaped your attention that…