Identity
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The $20,000 MrBeast logo auction isn't as ridiculous as it seems
How much is a logo worth?
Topic
Tag: Logo design
Digital
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Its embroidered logo invite shows Apple understands something other tech brands don't
Apple seems to have learned from past advertising blunders.
Identity
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Did a book from 1973 predict the logo designs of some of today's biggest companies?
From AMD to Google, it seems there's nothing new under the sun.
Identity
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We've never seen a Disney billboard like this before
It's not like one of the world's most famous brands to mess with its logo.
Digital
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The Brisbane 2032 Olympics logo is hiding a triple design in plain sight
Can you identify the hidden meanings?
Digital
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Everyone's making mountain-inspired logos in 2026 – here's what that tells us
From Toblerone to Alpes 2030, this simple symbol never seems to lose its visual power.
Rebrands
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Vauxhall reveals "bold and pure" new logo design
For the first time since 1915, the flag is no more.
Identity
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You'll either love or hate the Formula E logo – and that's the whole point
"We went for a Marmite icon," says Matt Bolton, creative director and co-founder at MOX
Rebrands
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I helped shape McLaren's brand. Here's what worries me about the refresh
The reaction to McLaren's new identity has been loud and largely negative. Having spent two years as its head of brand, I don't think the objections are really…
Digital
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The bold new Apple Music logo signals the end of minimalism
When Apple shifts away from a design trend, the world takes notice.